Daraz is not originally a Pakistani company, but it has become one of the largest e-commerce platforms in Pakistan. It was founded in 2012 by Rocket Internet, a German-based company, and initially operated in multiple South Asian markets, including Pakistan, Bangladesh, and Sri Lanka. In 2018, Daraz was acquired by Alibaba Group, the Chinese e-commerce giant, which further expanded its operations and integrated it into Alibaba’s broader ecosystem. While Daraz operates as a major e-commerce platform in Pakistan, it is part of a larger international network under Alibaba’s ownership.
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